Made with love by Phlogiston

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BRAND OVERHAUL

The chair, cupboard and side table are not merely products. No, they are an extension of the craftsman captured in wood, brass and finishing.

logo development

This is the original Old Barn logo. For the rebranding of Old Barn, we want to retain the heritage and handmade feeling, but with an energy that is sophisticated and excited about the future. 

The new logo is bold yet thoughtful. By using clean lines and classic serif type, we have developed a brand that is versatile, sophisticated and rooted. 

logo construction

Prep sketch styles serve as the inspiration to the logo, with its clean lines and simplified shape. 

Based on the original logo

We simplified the structure

Open and friendly entrance,

slightly bulging walls for a wholesome feeling.

typography

This 18th century inspired typeface represents the craftsmanship and attention to details inherent to Old Barn. It is official, yet friendly.

Designed for screens, this typeface is scalable and versatile. Its x-height compliments the tall Playfair typeface and its sans serif style draws Old Barn into a digital age. 

This 18th century inspired typeface represents the craftsmanship and attention to details inherent to Old Barn 

stationery

Main Page Letterhead

Secondary Page Letterhead

Business Cards

Email Signature

brand images

The feeling of the brand is captured in furniture photography. We use close-up angles, using a high depth of field and unsaturated colours. We want to communicate how things feel; on your skin, and in your home.